Did you know that in 2011 Chinua Achebe forced 50 Cent to rename his new movie? The Rapper, 50 cent had titled his then forthcoming movie: “Things Fall Apart”. He was contacted by Achebe’s legal team that he couldn’t use the title. 50 Cent went ahead to offer Achebe $1 …
Read More »ETHICAL RIVALRY
Did you know in 2006, these two Coca-Cola employees tried to sell the secret formula of a new, yet-to-be-released Coca-Cola drink to Pepsi? They ended up in prison! As high-ranking employees of Coca-Cola, Joya Williams, and Ibrahim Dimson had access to all the documents that detailed how to prepare the …
Read More »Brand Building Quote
“Build a brand that is not only solution driven and customers satisfying, but equally exciting.” – Grandscope
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